Zappos! Unboxed

Creative Direction

Brand Identity

Creative Copywriting

Website UX/UI

Social Media

Creative Direction • Brand Identity • Creative Copywriting • Website UX/UI • Social Media •

Work done at Mightily.

Digital and Physical Store Presence.

Revealing fun

The best part about Zappos! Unboxed is you never know what you’ll find when you go to the store. With a frequently rotating stock of inventory, I wanted to bring that surprise and delight to the website in a tactile way. Users would slide the bar left and right to reveal a fantastical world.

Stomp your feet

Along all of the branding materials and website I created an interactive floor experience. Kids (and adults) can run across the floor revealing Zappos! Unboxed icons.