
Zappos! Unboxed
Creative Direction
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Brand Identity
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Creative Copywriting
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Website UX/UI
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Social Media
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Creative Direction • Brand Identity • Creative Copywriting • Website UX/UI • Social Media •
Revealing fun
The best part about Zappos! Unboxed is you never know what you’ll find when you go to the store. With a frequently rotating stock of inventory, I wanted to bring that surprise and delight to the website in a tactile way. Users would slide the bar left and right to reveal a fantastical world.
Stomp your feet
Along all of the branding materials and website I created an interactive floor experience. Kids (and adults) can run across the floor revealing Zappos! Unboxed icons.
